N.A.M.E

Content-led and experiential solutions

We can deliver a full suite of integrated marketing programs for our partners based on expertise in our sectors and an in-depth understanding of our communities’ interests and behaviours. These include:

Written Content: We leverage our editorial expertise to create content that effectively communicates your message.

Video: We create first-class bespoke videos and ensure these reach the most relevant and engaged audiences.

Social Media: Our brands’ powerful social media footprint enables partners to amplify their campaigns and connect with a wider network of fans.

Event Activations: Our award-winning events team delivers turnkey activations at Future-owned events and also crafts fully custom client events.

The Power of proven content

The quality of our content is tried and tested – with an audience reach of over 260+ million worldwide and market-leading brands, we know what draws in a crowd. We are able to share this with clients to help secure an engaged audience with proven content we know they will love.

Our partners have the assurance that all content is rights approved and includes the necessary text and images for their site’s requirements. Not only can we provide trusted articles, we are also able to supply entertainment and informative videos and galleries.

As well as pricing options that can be tailored to individual requirements, clients have the use of digital feeds, so our extensive content is supplied in real-time. To further streamline the delivery, partners have the benefit of:

Basic RSS & Custom RSS Feeds
Feeds that can be set up instantly
Feeds that are easily ingested into your systems
A team of editors to contact with open communication

Our tools

We have developed a detailed understanding of our readers using a wide range of tools including syndicated research, web analytics and “The Illuminate Panel”, our proprietary reader survey utility. This Audience Insight enables our partners to access highly relevant and knowledgeable communities that will support the success of their campaigns.

Insights we deliver:

Awareness and perception
Familiarity and knowledge
Ownership and purchasing habits
Interests and attitudes
Media consumption
Competitive advantages
Advertising creative feedback

By integrating eCommerce with editorial content, we are transforming the consumer to merchant journey, creating a new storefront for retailers and driving qualified consumers to purchase.

Our editors are skilled at writing content that connects, and meets our audiences’ needs. For our audience who land on Future’s sites to read a product review, buying guide or deals post, this need is usually related to making a purchase decision.

Using a combination our market knowledge and proprietary eCommerce technology, Hawk, we are able to help this audience choose the right product, at the right price, from the right retailer.

Making purchasing easier

Our proprietary price comparison technology that helps consumers find the best deals on the market. It merges our technological and editorial expertise to integrate millions of products prices from thousands of retailers seamlessly across our various consumer news and reviews websites for gaming, music and technology.

The result is an easier purchase journey for consumers and a powerful eCommerce solution for retailers and manufacturers looking to drive sales.

Digital licensing partnerships

We give our partners the opportunity to operate regional versions of our successful websites in their market. Tailoring our established and successful model to achieve your specific goals, we can help you build, grow and diversify your digital revenues.

Expert content and beyond

Our influential online sites are already trusted by over 100 million people worldwide thanks to our authoritative and accessible editorial content.

We work with our partners to identify and localise the most relevant content to build audiences in their market. We also provide access to in-depth training and insight for our partners across audience development, analytics and data, global advertising opportunities and developing eCommerce revenues.

Our partnership opportunities include:

Access to our leading brands and premium content
Use of our Platform & CMS
Access to editorial expertise & SEO leadership
Use of our proprietary eCommerce technology

Print licensing partnerships

We are one of the world’s leading special-interest magazine publishers, with a portfolio of over 65 magazines and over 2,000 bookazines published in the UK, USA and Australia. We are also one of the UK’s leading licensor of special-interest magazines and have agreements with 69 international publishers in 34 countries.

Creating loyal communities

At Future we craft innovative products that aim to inform, entertain and unite a global readership of enthusiasts who are passionate about their interests. We work with partners who share our passion and ambition, who are looking to develop enthusiast communities in their country and grow their publishing portfolio in special-interest sectors.

Our partnership opportunities include:

Magazines: Build a new brand in your market with the help of our expert teams.
Bookazines: Publish regular, high margin, stand-alone titles that are full of market-leading content across a range of subject areas.

Syndication: Identify the most valuable and relevant content to boost the success of your existing publications.